Tuesday, September 25, 2012


Most of us know what K.I.S.S. means: Keep It Simple, Stupid.
That's something that we tell ourselves every day here at Calzone. We may do complicated code or multi-faceted campaigns, but our main goal is to keep everything simple. We don't want our clients or their audiences to get frustrated or confused. 
It's really not that hard to get people excited about a message. You just have to know what it is, who you're talking to, and how to KEEP IT SIMPLE. 

K.I.S.S. also means something else at the Calzone office: Keep It Super Silly.
Okay, I just made that up. We do like to laugh here, though. This video had us pressing replay over and over again. A couple of us cry-laughed. It's called "Work Hard, Nap Hard." We completely agree.
Hope you enjoy it!

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