We just needed another outlet to talk about our work at Calzone. We're an advertising, creative and media shop based in Louisiana. The creative class is thriving here.
Showing posts with label advertising agency. Show all posts
Showing posts with label advertising agency. Show all posts
Wednesday, December 18, 2013
Friday, March 29, 2013
Sunday, January 16, 2011
How many times are we as business professionals so engaged the process of applying our skills to all of our clients, that we neglect to apply them to our own businesses?
You've probably already had the same reasons (excuses) we did - too busy, not enough hours, need those billable hours and more. We're discovering that our productivity is increasing as we apply the very processes that have made our clients successful to our own firm. Simply, we are making time for it. My mother used to say, "you make time for the things that are really important to you - no exceptions."
What's happening is that the clients are gaining a larger benefit from our collective thinking and processes. We've created so much success for them already, we can't even imagine (or we can) how much more success we are going to create for them.
We are here to serve our clients. The better we serve ourselves, the better we will serve them.
You've probably already had the same reasons (excuses) we did - too busy, not enough hours, need those billable hours and more. We're discovering that our productivity is increasing as we apply the very processes that have made our clients successful to our own firm. Simply, we are making time for it. My mother used to say, "you make time for the things that are really important to you - no exceptions."
What's happening is that the clients are gaining a larger benefit from our collective thinking and processes. We've created so much success for them already, we can't even imagine (or we can) how much more success we are going to create for them.
We are here to serve our clients. The better we serve ourselves, the better we will serve them.
Saturday, January 31, 2009

Our equestrian practice is growing. The most recent addition to our stable is Red Sky Ranch. Owned and operated by the Zepernick family in Louisiana, they specialize in dressage and hunter/jumper horses. They are another wonderful family whose mom and daughters are horse enthusiasts. The rest of the family comes along for the ride and it's a fun one.
Saturday, September 6, 2008
Gustav.
We have a plan. We used the plan. We were never out of business. Our employees were moved to safe havens. The data, backed up in triplicate, was in three different cities and two states. Fortunately, we sustained only minor damage that is already repaired. We were back up and running one day after the hurricane hit.
Our plan also called for us to operate in our separate locations should we not be able to return. We want to encourage everyone and every business to have a plan. Once the emergency in on top of you, the stress makes it difficult to make decisions. Having a plan and someone in charge means you only have to follow the leader and follow the list of things to do.
Louisiana's Governor, Bobby Jindal, did a phenomenal job getting everyone out and is now getting everyone back. Our homebase was led by Mayor Joey Durel and LUS director, Terry Huval. They did a great job. Also, kudos to AT&T, our provider. We never lost service and our downed lines were up within an hour of making a phone call. It's amazing how the data and voice transmitted even with the lines on the ground.
Stay safe and stay prepared.
Our plan also called for us to operate in our separate locations should we not be able to return. We want to encourage everyone and every business to have a plan. Once the emergency in on top of you, the stress makes it difficult to make decisions. Having a plan and someone in charge means you only have to follow the leader and follow the list of things to do.
Louisiana's Governor, Bobby Jindal, did a phenomenal job getting everyone out and is now getting everyone back. Our homebase was led by Mayor Joey Durel and LUS director, Terry Huval. They did a great job. Also, kudos to AT&T, our provider. We never lost service and our downed lines were up within an hour of making a phone call. It's amazing how the data and voice transmitted even with the lines on the ground.
Stay safe and stay prepared.
Tuesday, July 29, 2008
Who Wants A Job?
If you think you have the right stuff for this job, send your resume. Wimps need not apply.
Assistant to President
JOB DESCRIPTION
Send resume to: jobs@calzone.com
• Assist President with all client and business operations
• Handle day-to-day activities for assigned clients
• Become familiar with products and markets in which assigned clients operate
• Prepare marketing communication plans for clients
• Brief support staff and suppliers on requirements of projects
• Provide creative direction to copywriters and art directors
• Oversee execution of approved programs
• Identify new business opportunities from existing clients
• Budget control
• Preliminary approval of billing to clients
• Represent agency at industry functions
• Provide President with overview of clients’ current activities
• Obtain approval of President of all creative work at appropriate stages
• Maintain written records of all client work
• Provide media & public relations for client
• Track media efforts for the client to determine the most effective strategies
• Manage all aspects of client jobs at appropriate stages
Skills required:
• Excellent organizational skills
• Detail-oriented
• Ability to work under pressure
• Must meet deadlines
• Great stewardship of finances
• Excellent writing and communications skills
• Must be proficient with Microsoft Office Programs
• Must be proficient with the Internet and digital technology
• Willingness to work nights and weekends when needed
• Event planning and production skills
• Excellent people skills
• Ability work with other team players
• Ability to “think out of the box”
• Ability to produce results with minimal supervision
• Willingness to take on tasks as assigned
• Willingness to go the “extra-mile”
• Ability to multi-task
• Great work ethic
Assistant to President
JOB DESCRIPTION
Send resume to: jobs@calzone.com
• Assist President with all client and business operations
• Handle day-to-day activities for assigned clients
• Become familiar with products and markets in which assigned clients operate
• Prepare marketing communication plans for clients
• Brief support staff and suppliers on requirements of projects
• Provide creative direction to copywriters and art directors
• Oversee execution of approved programs
• Identify new business opportunities from existing clients
• Budget control
• Preliminary approval of billing to clients
• Represent agency at industry functions
• Provide President with overview of clients’ current activities
• Obtain approval of President of all creative work at appropriate stages
• Maintain written records of all client work
• Provide media & public relations for client
• Track media efforts for the client to determine the most effective strategies
• Manage all aspects of client jobs at appropriate stages
Skills required:
• Excellent organizational skills
• Detail-oriented
• Ability to work under pressure
• Must meet deadlines
• Great stewardship of finances
• Excellent writing and communications skills
• Must be proficient with Microsoft Office Programs
• Must be proficient with the Internet and digital technology
• Willingness to work nights and weekends when needed
• Event planning and production skills
• Excellent people skills
• Ability work with other team players
• Ability to “think out of the box”
• Ability to produce results with minimal supervision
• Willingness to take on tasks as assigned
• Willingness to go the “extra-mile”
• Ability to multi-task
• Great work ethic
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